Workflow automationCRMLead managementE-commerce

AUTOMATINGLEAD INTAKEFOR ANE-COMMERCE

Claude CertifiedClaudeOpenAIOpenAIGitHub CopilotGitHub Copilotn8n

At a glance

The results in numbers

Industry
E-commerce & Retail
Channels
Web forms, Instagram, Facebook Ads, marketplaces
Scope
Lead-intake automation
Stack
API / Webhooks, CRM, Telegram / Slack

Seconds

Lead handling time — down from 10–15 minutes

−35%

Fewer leads lost between channels

40+ hrs

Team time saved every month

The challenge

Manual intake couldn't keep up with the ad spend

An electronics retailer sold across an online store, marketplaces and social media, with leads arriving from website forms, Instagram, Facebook Ads and marketplaces all at once. Every lead was handled by hand — managers copied contact details, sent a welcome message, created a deal in the CRM and forwarded the request to a team chat for distribution. Each one took 10–15 minutes.

As campaigns scaled, volume spiked: some leads were processed too late and others were lost between channels — directly hurting conversion and marketing ROI.

What the lead automation does

1

Multi-channel capture

Every new lead from web forms, Instagram, Facebook Ads and marketplaces lands in the system automatically via API or webhook — nothing is entered by hand.

2

Contact validation

The workflow checks each email address and phone number, so only clean, reachable leads move down the funnel.

3

Automatic CRM deal

A deal is created in the CRM instantly, with all of the lead's data mapped to the right fields — no copy-pasting between tools.

4

Smart routing

Each lead is assigned to the right manager by defined rules — source, budget and product. Nothing waits in a shared inbox.

5

Instant welcome message

The customer receives a welcome message on the channel they came from within seconds, while their interest is still high.

6

AI auto-replies

An AI assistant answers common questions from a script, keeping the lead engaged without pulling a human into every message.

7

Manager notification

The right manager gets a Telegram or Slack ping about every new qualified lead — in seconds, not the 10–15 minutes it used to take.

Inside Qberry

Built by practitioners, not theorists

Andrew Koval

"Most AI agents die in the gap between a demo and production. We close that gap on purpose — mapping the workflow, the tools, and the failure modes before we write code. That's what makes an agent something a business can actually run on."

Andrew Koval

PMO, Qberry

Claude Certified Architect

AI tools we use at Qberry

ClaudeClaude
OpenAIOpenAI
GitHub CopilotGitHub Copilot
PerplexityPerplexity
CursorCursor
CodexCodex

The product

The system, screen by screen

Dashboard
Leads
Analytics
Automations
Lead detail

Solutions we delivered

AI Business Automation

A single workflow that captures, validates, routes and welcomes every lead across web forms, Instagram, Facebook Ads and marketplaces — the core of the delivery.

DeliveredView More

AI Agent

An AI assistant that auto-answers common questions from a script and greets each lead instantly — keeping them warm until a manager takes over.

DeliveredView More

CRM & Integrations

Deals created and updated automatically in the CRM, with Telegram and Slack notifications and connectors to every lead channel.

DeliveredView More

With our technical process

Our clients' ideas rock

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CONSULTING LEADS

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CAR IMPORT preview

CAR IMPORT

AutomationAI AssistantAuction MatchingCar Import

An AI assistant answers car enquiries on every channel, collects budget, make, year, engine and market, matches live US & Korean auction cars and hands the manager a qualified buyer.

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Illia Kvasnitkiy

Illia Kvasnitkiy

CEO at Qberry

"Qberry impresses with technical prowess, timely delivery, and excellent communication. Their dedication to quality enhanced our partnership."